Useful Little Things

We’ve nearly reached the end of day one here at the Software Industry Conference.  I’ve managed to speak at length to a handful of people about the microISV Pain Point survey and I’ve handed out about a dozen business cards.  Boy, am I tired!  And I haven’t even made it to the Thursday evening social gathering.

I’ve had mixed reactions to the survey.  Some microISVers have had plenty to say on the topic; time will tell if they have anything to say on the survey.  Others have been harder to read and I’m not sure if they’re interested or not.  I really appreciated the first microISVer I spoke with over breakfast.  He bluntly asked “What’s in it fo me?”

I told him about the prizes.  I described how the responses would be turned back around and given to the community, perhaps opening new market opportunities.  And, I explained how what I’m doing is not oriented toward a commercial venture; everything we produce will eventually find its way back into the hands of microISVers (for free).

Every person I speak with helps me polish my “sales pitch” for the survey.  Perhaps, by the time the conference is over, I’ll have it down to a science.  Of course, by then, I’ll be too exhausted to speak.